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{{Entry
{{Entry
|Entry number=011
|Entry number=011
|Book=Yes
|Web=Yes
|Year=2012
|People=Sianne Ngai
|People=Sianne Ngai
|Entity=Individual
|Entity=Individual
|Title=Our aesthetic categories: Zany, Cute, Interesting
|Title=Our aesthetic categories: Zany, Cute, Interesting
|Link=https://www.are.na/block/3973763
|Pdf=https://www.digital-media.teaching-documents.org/wp-content/uploads/2018/08/our-aesthetic-categories-zany-cute-interesting-partial-scan-only.pdf
|Type=Essay
|Type=Essay
|Has URL=Yes
|Has PDF=Yes
|Discipline=philosophy
|Discipline=philosophy
|Subject=Aesthetics, De/colonialism
|Subject=Aesthetics
|Description=The zany, the cute, and the interesting saturate postmodern culture. They dominate the look of its art and commodities as well as our discourse about the ambivalent feelings these objects often inspire. In this radiant study, Sianne Ngai offers a theory of the aesthetic categories that most people use to process the hypercommodified, mass-mediated, performance-driven world of late capitalism, treating them with the same seriousness philosophers have reserved for analysis of the beautiful and the sublime.
|Description=The zany, the cute, and the interesting saturate postmodern culture. They dominate the look of its art and commodities as well as our discourse about the ambivalent feelings these objects often inspire. In this radiant study, Sianne Ngai offers a theory of the aesthetic categories that most people use to process the hypercommodified, mass-mediated, performance-driven world of late capitalism, treating them with the same seriousness philosophers have reserved for analysis of the beautiful and the sublime.


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Through readings of Adorno, Schlegel, and Nietzsche alongside cultural artifacts ranging from Bob Perelman's poetry to Ed Ruscha's photography books to the situation comedy of Lucille Ball, Ngai shows how these everyday aesthetic categories also provide traction to classic problems in aesthetic theory. The zany, cute, and interesting are not postmodernity's only meaningful aesthetic categories, Ngai argues, but the ones best suited for grasping the radical transformation of aesthetic experience and discourse under its conditions.
Through readings of Adorno, Schlegel, and Nietzsche alongside cultural artifacts ranging from Bob Perelman's poetry to Ed Ruscha's photography books to the situation comedy of Lucille Ball, Ngai shows how these everyday aesthetic categories also provide traction to classic problems in aesthetic theory. The zany, cute, and interesting are not postmodernity's only meaningful aesthetic categories, Ngai argues, but the ones best suited for grasping the radical transformation of aesthetic experience and discourse under its conditions.
|External reference=https://www.hup.harvard.edu/books/9780674088122
|Year=2012
|Has URL=Yes
|Has PDF=Yes
}}
}}

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