As the first museum-led cultural incubator, NEW INC was conceived of as a not-for-profit platform for furthering the New Museum’s ongoing commitment to new art and new ideas. Now in Year 9, NEW INC’s membership model continues to support a diverse range of creative practitioners with a values-driven program and safe space for gathering and developing new creative projects and businesses. In 2020, NEW INC launched ONX Studio, an XR accelerator for artists, in partnership with the Onassis Foundation. NEW INC was cofounded by New Museum’s Toby Devan Lewis Director, Lisa Phillips and Deputy Director, Karen Wong in 2014.