[054]
The Balkanization & Babelification of the Internet
Collaboration
social
This essay explores the fragmentation of the internet, likened to the "Balkanization" and "Babelification" of online spaces. As the unified digital world splits into smaller, private communities, distinct languages and cultures emerge, leading to communication breakdowns when different groups interact. This splintering mirrors the biblical Tower of Babel story and poses challenges to shared understanding. The authors argue that deeper human connection, especially through physical touch, is essential to overcoming these divides and fostering genuine communication.
The essay's discussion of the internet's fragmentation can be linked to online fashion cultures, where digital spaces have become increasingly niche and isolated. Just as the internet splinters into distinct communities with their own languages and norms, fashion subcultures online—like streetwear, high fashion, or vintage—develop their own unique styles, terminologies, and identities. This fragmentation can both foster strong in-group connections and create barriers to broader communication and understanding between different fashion communities, mirroring the challenges of "Babelification."
“When we return to the public squares, it is not uncommon to think: what the hell is anyone saying? Imagine explaining what an 'Aesop Soap Guy' or a 'Sandy Liang Girlie' are to someone who isn't involved in that discourse.”
25.11.24